Anthem case Study Example | Topics and Well Written Essays - 750 words

hymn - grammatical case Study Examplelth identification numbers, dates of birth, Social Security numbers, addresses, telephone numbers, email addresses, employment knowledge and income data had been illegally accessed by an unauthorised party (Humer, 2015). This is a major crisis for the keep company as 78.8 million batch including minors had their information compromised (Abelson & Goldstein, 2015). This therefore, exposed just how vulnerable the company is to cyber attacks, thus necessitating the strengthening of its IT system security.organism the among the largest health insurance companies in the United States, this situation received immense media attention. The media attention was also with child(p) as this is considered to be the worst cyber attack to reach hit a health insurance company in the US. Different media companies such as the Forbes, Los Angeles Times, the New York Times, Reuters and NBC, among others highlighted this issue.The stakeholders of Anthem include its employees, current customers, past enrolees, suppliers, free Blue Cross, Blue Shield, shareholders, the public, the government and media. The fact that this company has numerous stakeholders implies that this data breach affected many parties.Strong growth in revenues Over the years, Anthem has experienced an append in its revenues. For instance, since 2000, it is estimated that the revenues of Anthem have grown at a compound rate of about 24.1%. In 2003, Anthem experienced an increase of $3,486.6 million in its revenue and this was an increase of 26.8% as compared to 2002.Strong focus on technology Anthem is highly focused on IT leading to a reduction in its processing time and thriftiness on costs. Anthem reduced its cost of claim processing per claim from $2.50 to 14 cents. Additionally, Anthem collaborated with Accenture to wear out a digital pen technology that would aid digital capturing and sending of medical claim information (Anthem Health Insurance, 2015).Strong b rand association Anthem is closely associated with